Welcome to Brandy on Brand, where innovative marketing meets a deeply personalized touch. Led by Brandy Craig Druesedow, a seasoned marketing strategist with over 20 years of experience, our mission is to help medical device and technology companies thrive by building brands that resonate and drive impact.
Brandy’s expertise spans brand development, product launch, public relations, digital marketing, and beyond. She has played a pivotal role in launching brands like MAKO Surgical and OrthoSensor, rebranding St. Jude Medial and Biotissue, and launching notable products including the PERSONA Knee System, Peri-Loc Plating System, VERASENSE, and the Remi Robotic Navigation System — companies and products that ultimately became leaders in their fields, some even achieving billion-dollar acquisitions.
With a strong foundation in orthopedics, neurosurgery, and robotic surgery, Brandy brings a unique focus to her clients, enabling them to stand out in competitive markets. Her hands-on experience in branding, PR, social media marketing, and digital campaigns empowers companies of all sizes to scale effectively without the high costs of in-house CMOs or traditional agencies.
We specialize in fractional CMO services, tailored to provide the marketing horsepower your company needs while keeping costs efficient. Whether you’re looking to build brand awareness, attract more leads, or streamline your marketing efforts, Brandy brings a wealth of knowledge and a clear vision to every engagement. Her approach is strategic, proactive, and entirely aligned with your goals—helping you stay focused on what matters most: growing your brand.
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